{"id":2836,"date":"2022-11-07T06:35:48","date_gmt":"2022-11-07T12:35:48","guid":{"rendered":"https:\/\/edmonton1.one\/?p=2836"},"modified":"2024-12-20T02:10:55","modified_gmt":"2024-12-20T08:10:55","slug":"a-dealership-of-the-past-the-story-of-edmonton-motors","status":"publish","type":"post","link":"https:\/\/edmonton1.one\/en\/eternal\/a-dealership-of-the-past-the-story-of-edmonton-motors-2836","title":{"rendered":"A Dealership of the Past: The Story of Edmonton Motors"},"content":{"rendered":"\n<p>The adage &#8220;Without the past, there is no future&#8221; rings true for Edmonton, a city with roots tracing back to the 18th century. Among its historical landmarks lies the bittersweet tale of Edmonton Motors, a once-iconic dealership that left an indelible mark on Jasper Avenue and the hearts of its residents. More on <a href=\"https:\/\/edmonton1.one\/\" data-type=\"link\" data-id=\"https:\/\/edmonton1.one\/\">edmonton1.one<\/a>.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_74 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<label for=\"ez-toc-cssicon-toggle-item-6a2e48e44f34e\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6a2e48e44f34e\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/edmonton1.one\/en\/eternal\/a-dealership-of-the-past-the-story-of-edmonton-motors-2836\/#Edmonton_in_the_20th_Century\" >Edmonton in the 20th Century<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/edmonton1.one\/en\/eternal\/a-dealership-of-the-past-the-story-of-edmonton-motors-2836\/#The_Rise_of_Edmonton_Motors\" >The Rise of Edmonton Motors<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/edmonton1.one\/en\/eternal\/a-dealership-of-the-past-the-story-of-edmonton-motors-2836\/#The_Closure\" >The Closure<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/edmonton1.one\/en\/eternal\/a-dealership-of-the-past-the-story-of-edmonton-motors-2836\/#Skyrise_Edmonton_A_New_Era\" >Skyrise Edmonton: A New Era<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/edmonton1.one\/en\/eternal\/a-dealership-of-the-past-the-story-of-edmonton-motors-2836\/#A_Legacy_Remembered\" >A Legacy Remembered<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/edmonton1.one\/en\/eternal\/a-dealership-of-the-past-the-story-of-edmonton-motors-2836\/#Conclusion\" >Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Edmonton_in_the_20th_Century\"><\/span>Edmonton in the 20th Century<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"720\" height=\"379\" src=\"https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/1-9.jpg\" alt=\"\" class=\"wp-image-2837\" srcset=\"https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/1-9.jpg 720w, https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/1-9-300x158.jpg 300w, https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/1-9-696x366.jpg 696w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/figure>\n\n\n\n<p>The early 1900s were challenging for Edmonton, but a dramatic economic shift came mid-century with the discovery of oil. By the 1950s, the city\u2019s population nearly doubled, surging from 150,000 to 270,000. This boom breathed life into Edmonton&#8217;s industries, including a dealership that symbolized progress, innovation, and prosperity\u2014Edmonton Motors.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Rise_of_Edmonton_Motors\"><\/span>The Rise of Edmonton Motors<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"600\" src=\"https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/2-2.jpg\" alt=\"\" class=\"wp-image-2840\" srcset=\"https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/2-2.jpg 1200w, https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/2-2-300x150.jpg 300w, https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/2-2-768x384.jpg 768w, https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/2-2-696x348.jpg 696w, https:\/\/cdn.edmonton1.one\/wp-content\/uploads\/sites\/41\/2024\/12\/2-2-1068x534.jpg 1068w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/figure>\n\n\n\n<p>Jasper Avenue, the city\u2019s central artery, was a fitting home for <em>Edmonton Motors<\/em>. The dealership was established in 1925 by F.J., who rented a modest space for $150 per month. Specializing exclusively in Chevrolet vehicles, the dealership sold an impressive 325 cars in its first six months, a remarkable feat for the time.<\/p>\n\n\n\n<p>Despite the city\u2019s fledgling economy, Edmonton Motors quickly grew, employing 30 staff members within half a year of its opening. For 70 years, the dealership thrived on Jasper Avenue, selling and servicing hundreds of thousands of vehicles.<\/p>\n\n\n\n<p>However, as competing dealerships began moving to the city\u2019s outskirts, Edmonton Motors faced declining foot traffic. Reluctantly, the dealership relocated and, eventually, faded into history.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"The_Closure\"><\/span>The Closure<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The dealership\u2019s final closure is poignantly marked on Google Maps with the label: Permanently Closed. Yet, its legacy endures in the vibrant residential complex that replaced it.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Skyrise_Edmonton_A_New_Era\"><\/span>Skyrise Edmonton: A New Era<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>On the site where Edmonton Motors once stood, two towering skyscrapers\u201456 and 46 stories high\u2014now form the Skyrise Edmonton complex. This modern addition to Jasper Avenue pays homage to the location\u2019s storied past, offering a glimpse into the city\u2019s evolution.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"A_Legacy_Remembered\"><\/span>A Legacy Remembered<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Many residents of Skyrise Edmonton are aware of the site\u2019s historical significance. Some may even recall tales of their grandparents driving off in shiny new Chevrolets from Edmonton Motors.<\/p>\n\n\n\n<p>The dealership\u2019s last manager, Harrison Wolfe, is remembered as the captain who gracefully steered the ship into history. His leadership ensured that the dealership\u2019s story ended with dignity, becoming part of Edmonton\u2019s collective memory.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span>Conclusion<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>The tale of Edmonton Motors mirrors the journey of a person: a beginning filled with promise, a life of achievements, and an eventual departure, leaving behind a lasting legacy. As Edmonton continues to grow, the dealership remains a cherished chapter in the city\u2019s history, a reminder of the value of progress and the power of memory.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The adage &#8220;Without the past, there is no future&#8221; rings true for Edmonton, a city with roots tracing back to the 18th century. Among its historical landmarks lies the bittersweet tale of Edmonton Motors, a once-iconic dealership that left an indelible mark on Jasper Avenue and the hearts of its residents. More on edmonton1.one. Edmonton [&hellip;]<\/p>\n","protected":false},"author":463,"featured_media":2843,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","footnotes":""},"categories":[1164],"tags":[2404,2399,2410,2401,2406,2383,2407,2403,2398,2409,2397,2400,2402,2405,2408],"moimportance":[78,81],"motype":[1158],"moformat":[83],"class_list":{"0":"post-2836","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-business","8":"tag-chevrolet-dealership-edmonton","10":"tag-edmonton-20th-century-growth","11":"tag-edmonton-automotive-history","12":"tag-edmonton-car-dealerships","13":"tag-edmonton-industrial-history","14":"tag-edmonton-motors-closure","15":"tag-edmonton-motors-history","16":"tag-edmonton-motors-legacy","17":"tag-harrison-wolfe-legacy","18":"tag-historic-edmonton-businesses","19":"tag-historic-sites-jasper-avenue","20":"tag-jasper-avenue-car-dealerships","21":"tag-jasper-avenue-landmarks","22":"tag-skyrise-edmonton-history","23":"moimportance-golovna-novina","24":"moimportance-retranslyacziya-v-agregatori","25":"motype-eternal","26":"moformat-vlasna"},"modified_by":"Viktorij Voitova","_links":{"self":[{"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/posts\/2836","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/users\/463"}],"replies":[{"embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/comments?post=2836"}],"version-history":[{"count":1,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/posts\/2836\/revisions"}],"predecessor-version":[{"id":2846,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/posts\/2836\/revisions\/2846"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/media\/2843"}],"wp:attachment":[{"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/media?parent=2836"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/categories?post=2836"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/tags?post=2836"},{"taxonomy":"moimportance","embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/moimportance?post=2836"},{"taxonomy":"motype","embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/motype?post=2836"},{"taxonomy":"moformat","embeddable":true,"href":"https:\/\/edmonton1.one\/en\/wp-json\/wp\/v2\/moformat?post=2836"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}